Amazon là công ty gì? Cập nhật thông tin chi tiết nhất 2024

According to Amazon data, there have been more than 17 million products from Vietnamese sellers sold worldwide through Amazon. At the Cross-border E-Commerce Conference in October/2023, Amazon also said that the value of Vietnamese goods exports through Amazon has increased by 50% in the 12 months. It can be said that Vietnamese products have a huge advantage in participating in this cross-border e-commerce market. To learn more about what Amazon is and its impact on the business, sellers/business, see the AGlobal article below.

1. What is Amazon?

Amazon is a U.S. multinational technology company founded in 1994, specializing in e-commerce, cloud computing, digital transmission and artificial intelligence. Amazon is one of the world’s largest technology companies, with the world’s leading revenue and market capitalization.

According to statistics from Stock Analysis as of 8 January 2024, Amazon has a market capitalization or net value of $1.53 trillion, rising significantly by around 83,09% in just one year. Currently, the company’s net value is ranked fourth in the world, just behind the big ones including Apple, Microsoft and Alphabet.

It can be seen that thanks to its accurate business orientation Amazon has succeeded in becoming the world’s leading cross-border e-commerce empire. Continuously expanding and market expanding, in 2018 Amazon has advanced into the Vietnamese

What is Amazon? Statistics on Amazon’s capitalized value from 1998 to 2024.

Source: Stock Analysis (2024)

2. Some of Amazon’s services and products

If you still don’t understand what Amazon is, the detailed descriptions of Amazon’s services and products will help sellers better understand the business model of this Amazon. Amazon now has leading services including:

• Online Retail – Amazon Cross Border Ecommerce Floor.
• Amazon Prime – Amazon’s utility service for Amazon members.
• Amazon Web Services – the world’s leading cloud service, providing hosting, servers, analytics and artificial intelligence services for and individuals.

In addition, products produced by Amazon also make no little noise and are overwhelmed by everybody.

• Amazon Echo and Alexa – the first generation Echo intelligence, integrating AI.
• Kindle – Amazon’s eBook Reader with Amazon’s giant storage library.

These service products will provide users with the following specific features:

Online Retail

AGlobal will share details about this Amazon online retail segment. According to Jungle Scout’s 2023 fourth quarter consumer trend report, Amazon is the most popular online shopping site in the world. In addition to the US market, Amazon also has localized e-commerce sites in 12 other countries such as Canada, Japan, Germany, Italy, and so on.

With over 197 million website visitors per month (Statista, 2022), Amazon is home to a wide range of items, including electronics, books, CDs/DVDs, household appliances, clothes, etc. To Amazon, buyers can search products, read reviews, compare prices and make online transactions easily.

Essentially as an e-commerce platform across borders, Amazon offers a number of services to effectively support online salespeople such as:

• Fulfillment by Amazon: As a service that allows sellers to store products in Amazon’s warehouse and Amazon will be responsible for order processing, packaging and dedication to customers. Amazon now has 185 global fulfillment centers in North America, Europe, Asia and the Middle East.
• Amazon Advertising: Is Amazon's advertising platform, providing advertising services for sellers and advertisers who want to promote their products and brands on Amazon's websites and applications.
• Seller Central: Seller Central is an Amazon sales management platform for independent sellers, created to help businesses and individual sellers manage and operate sales activities on the platform.

Currently, AGlobal is a partner providing account management services, advertising services and training on FBA business on Amazon. Possessing a team of experienced experts, AGlobal wants to effectively support individuals and businesses doing business on Amazon.

Through AGlobal, exporting goods becomes simpler and more streamlined. AGlobal has successfully deployed it to more than 200 exporters in many different industries. For detailed advice, please contact here.

 

Amazon Prime

 

Amazon Prime is an Amazon membership service. Launched in 2005, Amazon Prime offers free delivery in just 2 days for subscribed members. According to statistics website Statista estimates, the number of participants using this membership service could reach 180 million people by 2024.

In addition, Amazon Prime also allows you unlimited access to many other attractive utilities. These services include Amazon Prime Video (film and TV streaming services), Amazon Music (music streaming services), voice books, and so on.

Amazon Web Services (AWS)

It is a world-leading cloud service, providing more than 200 services and technologies related to data storage, cloud computing, artificial intelligence, IoT (Internet of Things), and many other technology sectors. AWS is widely used by and organizations to develop and operate online applications.

In 2021, AWS’ revenue reached $62 billion, accounting for 13.26% of Amazon’s total revenue. In fiscal year 2022, AWS’ revenue increased 29% from the same period last year to $80.1 billion.

Amazon Echo and Alexa

In 2016, Amazon launched its first-generation Echo smart speaker line, equipped with Alexa virtual assistant. Users can use Echo to listen to music, search information, control smart devices in the home, set schedules, and do much more with their voice alone.

Kindle

Kindle is Amazon’s e-book read product line, offering huge copyright warehouses from all over the world. Kindle allows users to read high-quality e-books, newspapers and magazines on a single-screen screen, providing an experience like reading paper books.

3. The impact of Amazon

 

Learning what company Amazon is shows the extremely important influence this company has on the global economy. Not only does Amazon impact the way the retail industry operates and manages supply chains, it also changes consumer shopping habits and provides many jobs for workers.

Change the way people shop
One of the key changes that Amazon has experienced is the increase in consumer expectations for product availability and quick delivery times.

In 2005, Amazon launched Amazon Prime, a subscription service model that offered free two-day shipping for a flat annual fee. Thanks to that, customers can shorten the time it takes to receive goods - even if it is a product from another country.

From being satisfied with receiving products within weeks of ordering, consumers have ranked fast, free shipping as an important consideration when deciding to purchase any product. This causes businesses around the world to accordingly improve service quality to attract and retain loyal customers.

Impact on the retail industry
Thanks to its large scale and ability to buy cheap products, Amazon can offer goods at lower prices than many traditional retail stores. This has contributed to creating competitive pressure on businesses that are still following the same path, forcing them to move and adapt to the e-commerce business model.

Now, many businesses consider participating in e-commerce platforms to be an indispensable part of their business activities. They even focus on investing in advertising on these platforms rather than traditional advertising through forms such as discounts, flash sales, livestream sales, etc.

According to a report by the Vietnam E-commerce Association, more than 20% of businesses have joined e-commerce platforms in 2022. This shows that participating in online business has gradually become a trend and is a A potential opportunity for sellers to develop and expand their businesses.

Providing millions of jobs
With its large business scale and global distribution model, this company provides jobs for employees from many different countries and industries. From warehouse and shipping workers to sales staff and technology engineers, Amazon has created a vital source of jobs and contributed to economic development.

Amazon Workforce Statistics (all levels) globally and in the US from 2019 to 2022.

Source: aboutamazon.com

According to a report from Statista, Amazon's number of employees peaked in 2021 when this American multinational e-commerce company employed 1,608,000 full-time and part-time employees, not including contractors. outside. However, by 2022, this number drops to 1,541,000.

4. Summary

Providing an overview of what company Amazon is, the article shows the influence this company has on global economic development in general and the e-commerce industry in particular. With the trend of online business growing rapidly, Amazon is a reliable platform that Vietnamese businesses can try.

Doing business online on Amazon brings businesses countless benefits, from reaching a huge number of customers to taking advantage of the utilities available from this e-commerce platform. Businesses should grasp this to contribute to promoting their business as well as bringing Vietnamese products to international level.

Accompany businesses to sell effectively on Amazon. Connect with us here to receive free 1-1 consultation from AGlobal's leading experts.

AGlobal - Amazon's account management, advertising and education partner in Vietnam, helping more than 200+ units export goods simply, streamlined and effectively.